The $500/Hour Tasks You're Not Doing (And Why They're Costing You Six Figures)
May 13, 2025
When I ask chiropractors where they spend most of their time, their answers are alarmingly consistent:
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"Putting out fires"
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"Managing staff issues"
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"Insurance paperwork"
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"Trying to keep up with patient volume"
What's glaringly absent? The high-value activities that actually grow your practice and create long-term sustainability.
The Hidden Economics of Your Time
The "Power System Value Matrix" we use in Prosperous Practice Coaching reveals a disturbing reality about how chiropractors allocate their most precious resource—time.
This matrix categorizes every practice activity by its true hourly value:
Task Type |
Value Range |
Examples |
Administrative |
$15-50/hour |
Paperwork, basic scheduling, routine emails |
Clinical Implementation |
$300-2,000/hour |
Doctors care and service |
Strategic Activities |
$300-500+/hour |
Practice vision, key partnerships, advanced case design |
Leverage Activities |
$1,000+/hour |
Creating systems, training leaders, developing IP |
Here's the painful truth: Most chiropractors spend 80% of their time on $15-50/hour tasks while completely neglecting the $500+/hour activities that could transform their practice and their life.
This isn't just poor time management—it's a six-figure mistake.
Your First Power Move: The 48-Hour Reality Check
This week, I challenge you to conduct a simple but revealing exercise:
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Track everything you do for two consecutive days—down to the minute
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Categorize each activity by its true value to your practice's growth using the matrix above
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Circle the three lowest-value tasks currently consuming your time and energy
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Calculate how many hours you're investing in $300+/hour activities
Most doctors I work with discover they spend less than 2 hours weekly on truly high-value activities—a revelation that instantly explains their income plateau.
The Prosperity Promise
Next week, I'll show you exactly how to delegate these low-value tasks without sacrificing quality or creating more management headaches.
You became a chiropractor to transform lives, not to drown in paperwork. When you reallocate your time to match your highest value, your practice doesn't just survive—it thrives.
Remember: Your purpose is powerful, and prosperity follows purpose.
Power Up!